Did you know that 3 out of 4 people prefer receiving a newsletter with a discount coupon over standard emails? If you’re not yet using personalized coupons in your email campaigns, it’s time to start to offer measurable benefits to … Continue reading →

Spring comes with new resources for creating email marketing campaigns in March! We have launched 8 new email newsletter templates, themed forms and editable banners in the NewsMAN platform. Let’s take each one in turn to see what they look … Continue reading →

The upcoming celebration of love is swiftly approaching, evident in the adorned aisles of stores everywhere. Both online and offline, there’s a palpable sense of hustle and bustle as final preparations take place. Across the spectrum, eCommerce platforms are curating … Continue reading →

Do you want to send more personalized emails to subscribers based on a product category they chose when subscribing or on a click in the newsletter? Nothing simpler. Use the new tagging feature for newsletter subscribers. This way, you will … Continue reading →

Although the holiday season hasn’t started yet, the decorations on the street announce its imminent start. Shops are painstakingly setting the scene for the most eagerly anticipated campaign of all: the winter festive season. Some are arranging products in special … Continue reading →

Email marketing is one of the most important channels for attracting new customers, communication, and online sales. If you’ve been in the industry for a while and have tested marketing campaigns on various channels, you’ve probably realized that email marketing … Continue reading →

It’s Time For A/B Testing: How To Set Your Campaign Right A/B testing is a method of comparing two versions of an email to see which one performs better on a specific metric, such as Open Rate, Click Rate or … Continue reading →

Would you like to quickly learn how to create captivating newsletters that truly resonate with the minds and hearts of smart shoppers? If so, this article has been exclusively designed for you. We’ve meticulously crafted a 9-step checklist to assist … Continue reading →

Have you considered the importance of regaining visitors’ attention when they are about to leave your site? Research suggests that personalized exit-intent email pop-ups can significantly boost your conversions by 30% to 300%. In order to improve the traditional subscription … Continue reading →