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Tag Archives: segmentation

send newsletter smart shoppers

How to Create Captivating Newsletters for Smart Shoppers in 9 Steps

Would you like to quickly learn how to create captivating newsletters that truly resonate with the minds and hearts of smart shoppers? If so, this article has been exclusively designed for you. We’ve meticulously crafted a 9-step checklist to assist … Continue reading

email marketing segmentation micro macro

What is Micro and Macro Segmentation in Email Marketing and How to Implement Them for Successful Campaigns

Did you know that email marketing segmentation is the most effective strategy used by marketers, along with personalization and automation, and can increase your revenue by up to 760%? (source). In today’s digital landscape, saturated with advertisements, subscribers appreciate only … Continue reading

email marketing communication conversion channel

Email Marketing – Why it’s been the most beloved communication and conversion channel for over 20 years

From clients, to marketers and businesses, we all love it. Email is simple, fast, personal, and has a low cost. What better time to highlight why email marketing continues to be the most beloved channel for communication, promotion and conversion … Continue reading