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email marketing communication conversion channel

Email Marketing – Why it’s been the most beloved communication and conversion channel for over 20 years

From clients, to marketers and businesses, we all love it. Email is simple, fast, personal, and has a low cost. What better time to highlight why email marketing continues to be the most beloved channel for communication, promotion and conversion … Continue reading

Best email marketing practices according ChatGTP

How to send an effective email marketing campaign, according to ChatGPT AI

What does AI think of email marketing campaigns? And what would ChatGPT advise us to do to create an effective newsletter? We decided to have a conversation on this topic with ChatGPT, the chatbot launched by OpenAI at the end … Continue reading

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Discover the new Smart Email Marketing Features: NewsMAN Omni-Search, Agency Account and Fixed Rows

With excitement, in the midst of the festive season, we officially announce the launch of 3 new smart features in the NewsMAN email marketing platform. These are smart features that increase the usability of the platform and make your life … Continue reading

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Strategies to reactivate inactive subscribers for Black Friday and holidays

Did you know that businesses can lose up to 50% of their newsletter subscribers in a year, either through unsubscription or lack of engagement? Inactive subscribers affect open and click-through rates, as well as the deliverability of email marketing campaigns. … Continue reading

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Some tips for a spookily effective Halloween newsletter

Halloween is just the start of a season of newslettering campaigns targeted at different themed holidays, and it’s important to have a tailored campaign that will bring the best results. In addition, Halloween tends to become one of the most … Continue reading

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5 Most Loved Personalized Emails with Examples

You know those emails that just delight you? Whether they make you sketch a smile or just give you a feel-good vibe, they simply lift your vibe and you love them! It’s the personalised emails that you read with gusto. … Continue reading

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Net Promoter Score email automation launch: retain clients with personalized NPS campaigns

Do you want to have a good relationship with your customers and find out how you can better meet their needs? Nothing easier! Ask them directly. Find out what they think of your brand experience by sending them an automated … Continue reading

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Christmas newsletter: trends in email marketing and seasonal ideas

If you recently took a walk through the shops, you found out: the products specific to the Winter Holidays have appeared. Whether you are in the camp of those who love Christmas, or you are more of a Grinch, it is … Continue reading

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New features for personalized email marketing: save variables when clicking on newsletter links

If you are a fan of personalized email marketing and you prefer to send campaigns that are tailored to each subscriber, we have good news for you 🙂! We have launched a new feature in the NewsMAN e-mail marketing platform – … Continue reading