Did you know that 3 out of 4 people prefer receiving a newsletter with a discount coupon over standard emails? If you’re not yet using personalized coupons in your email campaigns, it’s time to start to offer measurable benefits to … Continue reading
Did you know that you can improve the inbox delivery rate of your email campaigns by authenticating the sending domain through DNS? Today, we present DMARC, the new feature available in the NewsMAN platform, designed to enhance the security and … Continue reading
From clients, to marketers and businesses, we all love it. Email is simple, fast, personal, and has a low cost. What better time to highlight why email marketing continues to be the most beloved channel for communication, promotion and conversion … Continue reading
What does AI think of email marketing campaigns? And what would ChatGPT advise us to do to create an effective newsletter? We decided to have a conversation on this topic with ChatGPT, the chatbot launched by OpenAI at the end … Continue reading
With excitement, in the midst of the festive season, we officially announce the launch of 3 new smart features in the NewsMAN email marketing platform. These are smart features that increase the usability of the platform and make your life … Continue reading
Did you know that businesses can lose up to 50% of their newsletter subscribers in a year, either through unsubscription or lack of engagement? Inactive subscribers affect open and click-through rates, as well as the deliverability of email marketing campaigns. … Continue reading
Halloween is just the start of a season of newslettering campaigns targeted at different themed holidays, and it’s important to have a tailored campaign that will bring the best results. In addition, Halloween tends to become one of the most … Continue reading
You know those emails that just delight you? Whether they make you sketch a smile or just give you a feel-good vibe, they simply lift your vibe and you love them! It’s the personalised emails that you read with gusto. … Continue reading
Do you want to have a good relationship with your customers and find out how you can better meet their needs? Nothing easier! Ask them directly. Find out what they think of your brand experience by sending them an automated … Continue reading